SEO

google business profile call tracking

How to Track Calls From a Google Business Profile (GBP) Listing

Curious about how to effectively track local search calls using Google Business Profile (GBP)? This blog will walk you through the steps to set up call tracking in your GBP account, guaranteeing better revenue attribution. Utilizing Google Business Profile (GBP) is a powerful method for attracting leads to your local business. With Google’s removal of […]

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local search program help prospects find you

What Is A Local Search Program and How Does It Help Prospects Find You?

A local search program refers to the process of optimizing your online visibility to ensure that your business or medical practice is easily discoverable by individuals looking for your services in specific geographical areas. It involves various strategies such as creating accurate online citations or listings across different platforms on the internet. Online citations or

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video testimonials graphic

How to Share Customer or Patient Video Testimonials: 5 + 5 Tips

Using customer or patient testimonials can be a persuasive strategy to increase leads and conversions. The effectiveness of this tactic lies in their ability to offer real-life experiences from people who have benefited from your services or treatments. Unlike a straightforward sales pitch, testimonials provide an unbiased viewpoint from your clients, customers, or patients, highlighting

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medical practice marketing seo

Does My Medical Practice Need Search Engine Optimization (SEO)?

As a medical provider there are many ways that you can spend your marketing dollars. If you want to increase patient leads, search engine marketing may be your best option for your medical practice. When most people want information on a doctor, condition, or treatment, they search Google. So, if they search your specialty, being

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Online reviews

Why Reply to Online Reviews and Feedback?

Like it or not, your clients and customers base their purchasing decisions on online reviews and feedback. Businesses that don’t respond to customer feedback risk alienating potential clients. On the other hand, businesses that promptly, succinctly, and carefully respond to internet reviews on Google, Yelp, Facebook and more may see an increase in new business

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Google reviews quality and quantity DMediaWeb.com

How to Increase Quantity and Quality of Your Google Reviews

A Practical Guide for Asking Your Clients, Customers or Patients to Write Google Reviews Business owners and professional marketers know that Google reviews have become an integral part of digital marketing for companies, medical practices, and veterinary hospitals. It is true that Google reviews play an important role for online validation and local search ranking.

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Marketing a medical practice medical blog

Medical Practice Marketing: How to Write a Medical Blog

There are several successful tactics for marketing a medical practice. These include search engine marketing, social media, blogs, direct mail, and more. At D Media, our small medical practice clients often rely on us for keyword-rich blogs. Medical blogs are an excellent tool to bring a niche target audience to your website. We implement blogs

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Review gating

Is Review Gating Allowed for Google Reviews?

Clients continually ask us for advice on best practices for getting customer reviews on their website. In addition, they need direction for getting customers to leave reviews on sites like Google, Yelp, Healthgrades, Angie’s List and more. Logically, businesses want to differentiate between “satisfied” and “not satisfied” customers. Companies want happy customers to visit public

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Google reviews for your business

How to Get More Google Reviews for Your Business

If you have a WordPress website for your business, then you probably utilize some plugins, too. Plugins are custom add-ons that enable small business owners to tailor their website with specific features and functions. There are plugins for almost anything you can imagine. This includes but is not limited to calendars, contacts, security and backups.

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SEO Alt Tags

Why Alt Tags Help Your Website

Did you know alt tags can be added to images on your website? Alt tags are used by screen readers, the browsers used by blind and visually impaired people, to tell them what an image is. Google recommends using them in its image publishing guidelines. It’s a way to improve the user experience. Google uses

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