Small business marketing with storytelling

Storytelling Techniques to Boost Your Small Business Marketing ROI

Content, Marketing, Medical Marketing / February 19, 2024 / 5 minutes of reading

Crafting engaging content is a crucial aspect of small business marketing. As such, finding innovative ways to grab your audience’s attention is vital to boosting your return on investment (ROI). In a highly competitive market, where consumers are bombarded with countless advertisements every day, storytelling has emerged as a powerful tool to capture an audience’s […]

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Understanding Printing Production: 3 Steps

Printing, Marketing / November 15, 2023 / 4 minutes of reading

Print marketing encompasses an array of materials, including brochures, presentation folders, sales sheets, rack cards, business cards, direct mail pieces, and signage. These printed materials serve as physical representations of a company’s brand and message, enabling effective communication with potential customers. Well-designed marketing materials have the power to engage and captivate audiences, allowing printing to

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local search program help prospects find you

What Is A Local Search Program and How Does It Help Prospects Find You?

Marketing, SEO / October 18, 2023 / 4 minutes of reading

A local search program refers to the process of optimizing your online visibility to ensure that your business or medical practice is easily discoverable by individuals looking for your services in specific geographical areas. It involves various strategies such as creating accurate online citations or listings across different platforms on the internet. Online citations or

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Navigating Your Google Listing During COVID-19

Marketing, SEO / March 24, 2020 / 3 minutes of reading

Each day, COVID-19 is changing how we do business. One day, we may have our doors open, and the next it is required that we work from home and shut our physical doors to all but essential business. No matter what type of business you are—medical, product-related, or service—it is paramount that you are communicating

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Advice on COVID-19 Messaging

Marketing / March 19, 2020 / 2 minutes of reading

As a community, we are all trying to incorporate changes caused by COVID-19 into our working and personal lives. With many businesses temporarily closing, or limiting access to their locations, D Media advises to communicate with customers/clients/patients of any changes to standard business hours and policies. Important information to convey: 1. Are you open for

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FREE Tools for Your Online Marketing

Marketing / December 10, 2016 / 1 minute of reading

Online marketing doesn’t always require a large budget. There are several free tools to consider. In this article Marcia Turner of Forbes reviews five options, including: Facebook Groups Have online conversations directly with your biggest fans—your customers. Google Alerts One of the best online market research tools. Use Google Alerts to get social media content

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Top 10 business communication peeves

Content, Marketing, Social Media / July 30, 2014 / 2 minutes of reading

With “Top 10 Grammar Peeves” circulating the Internet recently, I decided to create my own list of peeves but with a slant on business communication (emails, letters, social media posts, etc.). I know written communication is more informal than it was years ago, but it’s still about presenting yourself in the best possible way—whether communicating

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7 marketing mistakes that make us moan

Marketing / May 17, 2014 / 2 minutes of reading

We know you’re busy running your company, managing your department, or launching that new service/product offering. But please try to avoid these common marketing mistakes. If you can’t, it’s time to contract with a professional marketing resource. 1. No marketing plan – Take the time, effort, and investment to create a working marketing strategy—and stick

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Suzi Berman of D Media teaches businesses how to plan for marketing tactics

D Media News, Marketing, Presentations / July 22, 2013 / 1 minute of reading

How to plan for your marketing tactics Suzi Berman, creative director of D Media, is excited to present to The Dallas Holistic Chamber of Commerce about planning for marketing tactics on Tuesday, July 23, 2013. MaryEllen Dorey, a certified clinical aromatherapist, natural perfumer, and reflexology and reiki practitioner, invited D Media’s Creative Director Suzi

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How to read QR codes

Marketing / May 15, 2013 / 2 minutes of reading

More and more people and companies are using and installing QR codes and QR code readers every day. One day, it may even be a standard communication vehicle! A client recently asked us how to read QR codes. This blog post is a brief tutorial. QR codes work with any smart phone. Because I have

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