Grass-roots marketing: The power of “Thank You”

Here’s an eye-opening statistic: In a recent survey by the Advertising Specialty Institute, 68% of customers said they will stop using business services if they feel under appreciated  The lesson is a simple ‘thank you’ goes a long way.

Thanking customers for their business over the phone, in person, by mail or by e-mail helps strengthen relationships.

Want to make a bigger impact? Express your appreciation by periodically sending out a promotional product, such as an imprinted basket of goodies or a beautiful logoed pen with the message, “It’s a pleasure working with you.”

 

 

For example, here’s a branded lip balm our client Veterinary Referral Center of East Dallas uses in their annual thank you baskets.

 

Check out D Media’s promotional product site here for more client appreciation ideas!